Alessandro Michele sneaks into the iconic Hall of Fame to present ‘Gucci Love Parade’, his latest collection inspired in his childhood between the cameras and the classic Hollywood aesthetic.

Gucci takes Los Ángeles to honor the cinema. (titular)
 Alessandro Michele’s 


There is nothing more glamorous than the big city of Los Angeles and the Alssandro Michele‘s runaway shows. That is why a house as big as Gucci can turn the Hall of Fame on a runway full of Hollywood celebrities with his new collection ‘Gucci Love Parade’. This proposal, which concur with other one for the centenary of the fashion brand, projects the intersection of creativity and culture of the city with the aim of providing support to its most critical needs, such as mental health.

The creative director of Gucci wanted to turn this extraordinary fashion show in a tribute to the cinema, the house history, but, above all, to the work that his mother did as a production assistant. “Mum worked in the cinema industry. I remember, in great detail and sparkle, the stories he told me about the dream factory. Marilyn Monroe’s alabaster pallor and her clear voice. Rita Hayworth’s black satin gloves and Veronica Lake’s silky hair. Everything sounded like a fairy tale” told Michele about his childhood. From his mother he adopted this valuable legacy of creating this collection, the perfect complement to his unconditional love for the classic world.

The models came from the Los Angeles Chinese Theater, one of the most flashy and representative of the boulevard. Red carpets loaded with sequins, transparencies, laces, satin and feathers: a vintage aesthetic from the 70’s enveloped each design adopting the essence of the great icons of the golden Hollywood.

The designer’s most recognizable inspiration wasn’t lacking either. Multiplies oversized bow ties, star-shaped nipple shields or exaggerated necklaces in vibrant colors that matched the neon and city lights. Without forgetting the typically American exaltation through jaket suits, large hats and cowboy boots. Even Hawaiian shirts and that sporty aesthetic so typical of Los Angeles, based on tights, sneakers and sports bras.

Among the most unexpected figures that have broght the garmets to life are familiar faces such us Jared Leto or Macaulay Culkin. Liwise, the front row was full of important personalities such as Billie Eilish, Miley Cyrus, Gwyneth Paltrow, Diane Keaton, Serena Williams or Dakota Johnson, among many others.

“Cuando empecé a reflexionar “When I began to reflect on how I wanted to celebrate this new chapter in my career adventure, I thought of Mom and her valuable legacy. In the inalienable gift of dreaming and the mithopoetick aura of cinema She always told me: Los Angeles dhines with timeless magic; caresses the gods, and that makes it mythology of the possible.”

– Alessandro Michele –

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