Jnorig blurs the borders between reality and artificial intelligence

His new collection, “Systematic disruption”, is a fusion between craftsmanship and digital that dazzles on the catwalk.

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Por Irene Manzano
April 12, 2024

Javier Girón, creator of the Jnorig brand, once again breaks with social norms and is committed to diversity and individuality in this new edition of 080 Barcelona Fashion. Her collection, inspired by the impact of technology and the interaction between the familiar and the unknown, stands out for its futuristic approach represented in the looks.

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The color black and the deconstruction of the garments become protagonists, in addition to the materials, such as leather and technical fabrics, and the futuristic “alien” type sunglasses, which are so trendy this season. Asymmetrical cuts were also a must in the collection.

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The combination between structured suits and fluid garments makes a clear representation between the artificial and the natural, the digital and the artisan, respectively. Likewise, it includes a series of organic prints in blue and purple tones with a white base that give that touch of color to the looks.

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Regardless of gender, age, sexuality or body type, Javier Girón presents a collection without established norms since his designs are characterized by fluid gender silhouettes and their adaptation to the diversity of bodies, improving the future of fashion.